9 × 12 oversized

Big enough to get noticed.

An oversized card does not disappear into a stack of envelopes. It sits on top, and it carries enough room for eight businesses to each get a real advertisement rather than a listing.

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The format

What the size actually buys you.

It is seen before it is sorted: A 9 × 12 card will not fit in the pile of window envelopes. It gets handled, which is most of the battle.
Room for a real advertisement: Your logo, an offer, a service list, a scannable code and a phone number set large enough to read across a kitchen.
Eight advertisers, not twenty: Four across the top, four below the nameplate. Enough to share the cost, few enough that nobody is lost.
Or take a double spot: Two positions wide, for photography and body copy. A card carries at most two.

Actual size

Nine inches by twelve.

Big enough that it will not slide into the stack of window envelopes. It gets picked up, turned over and put down somewhere — which is most of the battle.

Larger than a sheet of paper: A letter page is 8½ × 11. This is bigger, and it arrives face up rather than folded in an envelope.
It does not stack: Oversized mail sits on top of the pile instead of disappearing into it.
Eight businesses fit comfortably: At this size each advertiser gets a real advertisement — logo, offer, services, a code and a phone number — not a directory line.

See what your customers see

One card. Choose how much of it is yours.

Every campaign runs on the same oversized 9 × 12 card. The only decision you make is whether you take a standard spot or a double.

An Every Door Local 9 by 12 postcard carrying eight local business advertisements around a central nameplate, each with an offer and a phone number, and one position still open marked "your ad here".

Standard spot

Eight businesses, one card.

Four across the top, four below the nameplate. Your logo, your offer, a service list, a scannable code and your phone number set large enough to read from across a kitchen.

One position per business category
Your own artwork, proofed before it prints
The most advertisers per campaign, so the lowest share of cost

An Every Door Local 9 by 12 postcard laid out with a double position: four standard advertisements across the top — roofing, heating and cooling, dental and auto care — then the Every Door Local nameplate, and below it one double-width space marked "your ad goes here", twice the width of the lawn and cleaning advertisements beside it, with room for a headline, a phone number and a scan code.

Double spot

Twice the room. Same mailbox.

A double spot is two positions wide. That is enough space for a real photograph of your work, four lines of what you actually do, and a contact panel that does not have to compete with anything.

Room for photography, not just a logo
Body copy instead of a one-line offer
Limited — a card carries at most two

Sample mailer. Businesses, offers and phone numbers shown are fictional.

Explore a real mailer

See exactly what lands on the counter.

This is a full 9 × 12 card. Zoom in on the artwork, or pick a category to see that advertisement close up.

An Every Door Local 9 by 12 community postcard. Eight local business advertisements around a central Every Door Local nameplate — roofing, heating and cooling, dental, auto care, lawn and landscape, a restaurant and a cleaning company — each with an offer, a phone number and a scan code, plus one position still open marked "your ad here".

Explore the mailer

Pick any business below to see its advertisement close up.

Hover a category above to see it close up.

Sample mailer. Businesses, offers and phone numbers shown are fictional.

Ready to reach your neighborhood?

Find an upcoming Every Door Local campaign in your market and see if your business category is still available.

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